ecru "Appreciating the Finer Things in Life" September 01 2013, 0 Comments

Don't forget to pick up the latest Travel Issue of Khaleejesque, which features an interview with Noor and Nur on the launch of ecru.  Thank you Khaleejesque for the lovely feature and the beautiful shots of ecru's first Pop Up shop. 


(Images courtesy of Khaleejesque) 

The Big Reveal April 30 2013, 0 Comments

We finally got the chance to introduce you to our world, last week, at the launch of the ecru’s Pop-Up shop at Dar Al-Funoon.  It wouldn’t have been a success without all of your amazing support. Our aim is to make sure you are constantly enjoying the simple luxuries of your home.  

We hope you love it, just as much as we love creating it.


Noor & Nur

(Video courtesy of Saud Al-Khateib for ecru)

ecru's Soundtrack, Della Reese's Come On-A My House April 22 2013, 0 Comments

As we set up our Pop-Up shop, we are listening to Della Reese’s Cha Cha beat ‘Come On-A My House’ to make sure you come on-a over and see what we have in store for you.  Don’t forget our doors will be open to the public on Wednesday April 24th at Dar Al-Funoon.  See you soon! 


ecru's Pop Up Launch April 16 2013, 0 Comments



Please join us at the launch of ecru. We hope you love it, just as much as we love creating it. 


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